Technology
Introducing Dragon - The Platform behind our Services.
Dragon - our Mobile Marketing Platform is a fully featured, carrier & enterprise grade solution for creating and managing interactive mobile services and marketing campaigns.It offers access to a range of campaign types through easy to use web-based interfaces with wizard tools for easy campaign set up. Campaigns can either be managed by clients or by PUSH staff, but our platform is designed as self serve for clients to be fully independent.Platform Features include:
Introducing Dragon - The Platform behind our Services.
Dragon - our Mobile Marketing Platform is a fully featured, carrier & enterprise grade solution for creating and managing interactive mobile services and marketing campaigns.It offers access to a range of campaign types through easy to use web-based interfaces with wizard tools for easy campaign set up. Campaigns can either be managed by clients or by PUSH staff, but our platform is designed as self serve for clients to be fully independent.Platform Features include:
- Carrier Grade reliability
- Covers SMS, MMS, WAP and 3G campaigns
- Easy to use web based, menu-driven tools for standard campaign creation
- Drag and drop tool for creating custom campaigns simply and easily
- Simulator tool for campaign testing
- Simple integration interfaces to external and enterprise systemsManagement Dashboard for easy reporting
- Detailed reports for in-depth customer behavior analytics
- Detailed transaction reports for accurate sub client invoicing
- Easy management of user data lists
- Audit & risk management features with access logs & action auditing
- Ability to rebrand according to client requirements
What Types of Applications can be supported
SMS and MMS Campaigns, WAP push.On pack promotions,Direct response requests, Quizzes and competitions, Votes, Auctions,Market Research / Surveys, Scheduled alerts ,Social networking and user generated content applications, Classified Services, Mobile Vouchers.
